A Company History
or
Water Under the Enting Bridge

Enting currently employs 28 people, including 5 family members, at our manufacturing and retail facilities located in Dayton, Springfield and Urbana, Ohio. Locally, the firm has serviced more than 50,000 residential and 850 commercial customers with the sale and rental of its equipment. Additionally, Enting supplies equipment to over 1200 domestic and foreign dealers. Enting products are displayed at multiple trade shows each year including the National Convention of the Water Quality Association. Enting supplies complete water treatment systems, components, as well as repair and replacement parts World Wide.

The history of the Enting name and water treatment span a period of 54 years. Mel Entingh, founder and president of Enting Water Conditioning, Inc., started his water treatment career in 1953, when he decided to sell water softeners, to nearby residents, in order to fund the completion of his degree at Cedarville College in Ohio.

The company he established was called the Perma-Soft Company. Three years later, his father joined in the venture as a partner. In 1957 the Entingh's were offered a franchise by Culligan, Inc. They continued to service the Miami Valley area as a Culligan dealer until 1965. They sold their Franchise in order to form Enting Water Conditioning, Inc.. The objective of this new company was to assemble water treatment equipment and sell retail as well as wholesale to independent dealers nationwide.

Since then, at about five-year intervals the company has been moved to larger facilities which were usually double in size. Employees were added as required to handle assembly of units, installation, as well as service.

In 1975 Enting automated its operations, including customer service tracking and history, using an IBM mini-computer and software developed by the Zycor Corporation. This made the Enting one of the very first manufacturer/distributors in the industry to be totally computerized. Zycor and Mr. Entingh formed a partnership providing software packages for automating water conditioning and treatment companies.

Enting Water Conditioning moved into a new company-owned 43,440 sq. ft. facility in August of 1987 in order to meet the growing demands of its dealers and distributors. November of 1993 Enting acquired of Superior Water Conditioning of Greenville, Ohio, and in the spring of 1996 National Water Conditioning of Springfield, Ohio. Mel's never ceasing desire to see the corporation grow, in September of 1997 brought the addition of AB Water Conditioning Company of Cincinnati, Ohio; on the first of January 1998, Champaign Water Conditioning of Urbana, Ohio and Superior Water Conditioning of Troy, Ohio in the Fall of '98. Lindsey Water of Arcanum, Ohio became part of Enting, on January 1st 1999, as did Dollar Water Systems of Dayton the following July. In mid-November of 2002 Mel acquired Related Products of Centerville, Ohio.

Enting has always supported local trade and community organizations. Membership is held in both the National and Ohio Water Quality Associations. Mel has served on the Board of Directors as well as on various committees of the national association.